Realtor opening doors for clients

You Don't Need A Realtor!

Or do you? Buyers without a realtor will be limited in their ability to tour homes leaving them only Open Houses and FSBOs. Sellers without a realtor are left to "For Sale By Owner" and FSBOs home sales are typically sell for tens of thousands of dollars less.

Realtors Do More
Than Open Doors

Typical Realtor's Task List

Pre-Listing Activities

  • Schedule initial consultation with seller to discuss listing presentation
  • Provide written confirmation of the listing appointment and follow up with a confirmation call
  • Conduct thorough review of pre-appointment questionnaire and materials
  • Analyze all comparable properties currently available on the market
  • Study recent sales data through MLS systems and public record databases
  • Calculate average time properties spend on market for similar homes in the area
  • Review and analyze property tax assessments and records
  • Create detailed Comparative Market Analysis to determine optimal pricing
  • Source and review subdivision plans or complex layouts
  • Investigate current ownership status and deed information
  • Examine public records for accurate lot dimensions and size
  • Study applicable land use codes and deed restrictions
  • Examine current zoning regulations and property usage
  • Confirm legal ownership through county property records
  • Create organized property documentation file
  • Research local schools and analyze their impact on property value
  • Check township records for rehabilitation permits and history
  • Set up new client profile in database system

Listing Presentation Activities

  • Present comprehensive market analysis and future projections
  • Conduct detailed property walkthrough and assessment
  • Share agent and brokerage achievements and expertise
  • Outline company's unique market position and specialties
  • Present detailed CMA including active, sold, and expired listings
  • Develop customized pricing strategy based on property features and market conditions
  • Establish clear marketing objectives with seller
  • Detail advantages of MLS system exposure
  • Explain benefits of web marketing and listing syndication
  • Clarify behind-the-scenes work and weekend availability
  • Describe buyer qualification process and showing procedures
  • Present comprehensive marketing strategy
  • Explain agency relationships and brokerage services
  • Review listing agreement terms and obtain signatures

Property Research and Documentation

  • Request utility usage history and average costs
  • Investigate sewer or septic system details
  • Analyze water usage and fee history
  • Check well system specifications if applicable
  • Research natural gas service availability
  • Document security system details and contracts
  • Check termite bond transferability
  • Review lead paint disclosure requirements
  • Create detailed amenities list with market impact analysis
  • Document all items included in sale
  • List completed maintenance and improvements
  • Handle vacant property requirements and registration
  • Present home warranty benefits
  • Process warranty application materials
  • File warranty documentation for closing

Marketing and Listing Setup

  • Coordinate yard sign installation
  • Process new listing documentation
  • Provide curb appeal enhancement suggestions
  • Recommend interior improvements for faster sale
  • Enter listing in transaction management system
  • Create MLS listing profile
  • Input detailed property data into MLS
  • Verify MLS listing accuracy and mapping
  • Take professional property photographs
  • Design marketing materials with seller input
  • Manage showing schedule and access
  • Maintain prompt communication response
  • Set up electronic lockbox system
  • Develop targeted mailing lists
  • Create promotional mailings

Ongoing Marketing Management

  • Submit listings to partner websites
  • Update pricing across all platforms
  • Maintain marketing material inventory
  • Collect and distribute showing feedback
  • Conduct weekly market analysis
  • Review showing feedback with seller
  • Generate marketing performance reports
  • Provide weekly seller updates
  • Maintain current MLS data

Offer and Contract Management

  • Process incoming purchase offers
  • Create seller net proceeds analysis
  • Review offer strengths and weaknesses
  • Verify buyer qualifications
  • Handle property disclosure requirements
  • Verify buyer's loan pre-qualification
  • Obtain formal pre-approval documentation
  • Conduct offer negotiations
  • Process contract modifications
  • Create multiple offer comparison tools
  • Submit contracts to title company
  • Handle earnest money deposits
  • Manage showing status updates

Inspection Coordination

  • Share property information with buyers
  • Schedule septic inspections
  • Review inspection findings
  • Distribute inspection reports
  • Handle well testing documentation
  • Coordinate termite inspections
  • Arrange mold testing if needed
  • Track buyer qualification documents
  • Monitor loan processing
  • Maintain vendor communication system

Closing Process Management

  • Update transaction records
  • Address low appraisal concerns
  • Finalize contract signatures
  • Coordinate closing logistics
  • Maintain closing documentation
  • Ensure complete closing packages
  • Select closing location
  • Schedule closing appointments
  • Resolve title issues
  • Coordinate final property walk-through

Post-Closing Support

  • Provide warranty documentation
  • Address repair concerns
  • Handle information requests
  • Verify rental payment transfers
  • Complete transaction file closure

So You Do Need A Realtor!